To spread the news about Mango Cart, Golden Road Brewing’s flagship fruit beer, we partnered with D'arcy Carden and veteran UCB comedians to bring the world of Mango County to life. In the parody campaign, we scripted and produced 4 longform videos, as well as a suite of digital promotional assets to entice people to visit the weird world of Mango County.
Agency: Giant Spoon, Creative Director: Andrew Mellen, Art Director: Alice Xiang, Copywriter: Shannon Fiedler, Designer: Genevieve Geller
